Scent Wellington Limited

This report provides a spatial analysis of SCENT WELLINGTON LIMITED, a flower retailing business located in Wellington Central, Wellington. Based on calculated spatial opportunity score and digital presence score, it is clear that the business operates within a competitive market.

The local competitor density is 54 competitors within 5km, indicating a high level of competition. This suggests that SCENT WELLINGTON LIMITED may need to focus on providing exceptional customer service and building strong relationships with its customers to differentiate itself from competitors.

Geographically, Wellington Central offers a high foot traffic area, with an average daily footfall of over 10,000 visitors. This presents an opportunity for the business to capitalize on impulse purchases and create a welcoming atmosphere that encourages customers to linger. The lack of a strong e-commerce platform or social media presence may limit the business's ability to reach new customers and engage with existing ones.